Graphic Design vs Web Design: The Difference
When comparing graphic design and web design, it helps to understand their shared creative qualities and their different technical responsibilities. Since they are both designers, their goal is to create designs which serve their intended purpose. They can certainly complement each other when creating a website for a client, although a graphic designer does not need to know about code.
Ideas turned into Visually Appealing Designs
Graphic artists prepare the sketches with a computer or by hand to provide some kind of vision for the design they have in mind. Their goal is to present the ideas they have and turn them into visually appealing designs. They make use of the shapes, colours and photography with their print – and layout techniques, working on newspapers, posters, invitations, menus, brochures, magazines as well as other publications.
Our graphic design services also include logos and visual identity. Both disciplines need consistent colours and clear typography. Print work involves production considerations, while website design must account for different screen sizes, display settings and the way people interact with content.
Website Planning and Design
Professionals working on web design combine visual communication with usability and technical planning. They consider how layouts, navigation and interactions work across devices, often collaborating with developers on implementation. Web development certainly includes some graphic-design, as the website is made up of a visual medium.
Web designers aim to make pages useful and easy to navigate so visitors can complete their tasks. A website project may involve graphic design, copywriting, SEO, accessible navigation, HTML, CSS and JavaScript. The exact scope varies; services such as ongoing marketing or paid advertising should be agreed separately.
The first page, the home page, will need links to the other web pages; any animation or media should support the content and remain under the visitor’s control. The images will need to be good as clients gain a perception of your company based on how well the site has been planned and put together.
Design that supports customer decisions
Successful graphic and web designers both know that they are not only creating attractive images and websites for clients. It is all about designing in such a way that clients want to be placing orders for products. Designers, therefore also create excellent business solutions for clients too, informing clients about what is on offer and always in the most enticing way.
Contact Dreamkatcha today to discuss a startup business, web design or logo design project.
For more context, read our guide to the importance of graphic design for your business.