Hiring a Wedding Graphic Designer: Part 1

Planning a wedding on a budget

Weddings are a romantic gesture to establish the unity of a couple. Whether it is fulfilled in a traditional manner or completed later on in the relationship, it is one of the most important life events a couple will embark upon. However in modern society, there is no denying a wedding is an expensive investment. Costs vary with the venue, guest numbers, season and services chosen, so a general average is less useful than a budget based on your own plans. Begin with the elements that matter most to you, request itemised quotations and leave room for changes. This gives you a realistic starting point before choosing the visual details of your celebration.

Therefore, many couples planning a wedding would have a budget. This can be difficult to arrange considering the many expectations of modern day wedding events; from colour co-ordination to themes, flowers and decor, the list can be very daunting. Some ceremony costs also need to be allowed for separately. Check the official ceremony guidance and confirm the applicable fees with your registrar or venue before committing your budget.

However, budget weddings need not mean compromising on a personal, memorable event. A carefully chosen theme and consistent details can bring the day together without requiring every element to be expensive. There are many tips and tricks within this area that could still help make the wedding as wonderful as those that are on the top end of the financial scale. Examples include a value-for-money wedding package from hotels during low season, or finding that dream dress at a second-hand wedding dress company or even at an “end of season sale”. One of the most important elements is to incorporate attention to detail to your wedding. This element is the subtle but magical touch that completes the package.

How a wedding graphic designer can help

Let’s focus on a design approach that can bring consistency to a budget wedding. In this article we are introducing graphic design to a wedding event. It may seem to be a strange combination of the two entities; considering graphic design is portrayed as an artistic profession to mainly aid business corporations to produce brand identity, corporate unity and perhaps for promotional purposes. Whereas a wedding event is a very personal and romantic affair. A designer can help plan coordinated materials, with the scope and production costs agreed in advance.

In terms of appointing a designer for this purpose, we are specifically focusing on their skills in personalised logo design. In a traditional perspective, logos are designed to represent commercial enterprises, organisations and small individual businesses. The logos are uniquely designed to promote the business and to gain recognition; a logo should be designed with the capabilities to stand out from its competitors and therefore creating a positive first impression. However in a wedding aspect, we are looking at a logo design personal to the happy couple, which represents them as a twosome to their family and friends. A logo that is so uniquely designed that it creates a great impression upon the wedding guests and promotes their special event.

In our next article we will discuss how to help your designer create this special wedding logo and how to apply this unique design to the event.

Continue to wedding logo design: Part 2 for practical advice on preparing your brief.

Contact Dreamkatcha today to discuss a start up business,  web design or logo design project.