Google My Business Access: Archived Guide
Archive note — September 2026: The screenshots and numbered steps below show the former Google My Business interface. For Google Business Profile access today, use Google’s current owner and manager instructions. Open your profile’s settings, choose People and access, and invite the appropriate Google Account. Follow current guidance rather than the historical menu labels shown here.
When you hire a company for professional web design or marketing support, clear onboarding helps the work begin smoothly. Agree which accounts and assets are needed, which tasks the company will perform, and who remains responsible for the business’s access. Each person should have the permissions relevant to their role, with an agreed process for reviewing access when the project ends or responsibilities change.
While it might seem like sharing a username and password is one of the best things to do, that can create problems and privacy concerns for you. Instead, we’ve provided the steps and instructions to share access to the common tools that our team works with because that’s a superior solution.
Sharing GMB Access From A Laptop or Desktop
Before sharing access, choose the role appropriate to the work. Current Business Profile roles are owner and manager; the old separate site-manager role no longer applies. Confirm who controls the business’s primary-owner account before sending an invitation, and keep that responsibility clearly documented within the business.
Manager access can cover routine profile work, including editing information, managing posts and responding to reviews. Owners can also add or remove users and remove the profile. Agree the required permissions before granting access, and keep ownership under the business’s control.
We once dealt with a client who had lost access to their account when the person with Owner access left the company. Since we only had Manager access, we couldn’t add employees or make the changes we needed to. Then every one of our listings needed to be verified again just so everyone could regain their account access.
Give assistants and external providers only the access needed for their agreed work. Review the people listed on the profile when someone leaves or a contract ends, and confirm that the business still has an owner who can manage access.
Step 2: Signing Into Google My Business
After you sign in to Google My Business, then you need to open up the dashboard. The next step might change depending on if you have multiple locations or not.
Step 3: Choose Your Location (If Applicable)
You should see a list of locations if you have multiple locations. Click on the location that you want to use, and it should open. If you have logged into the wrong account for your google business, then you need to log back in with the right one.
If only one location is applicable to your business, then you should not see the location screen and can skip this step. If your business has multiple locations you want to share access to, then you need to repeat these steps for each business you wish to add.
Step 4: Click on Users in the Left Navigation
Clicking on this should get you a pop-up box that is going to show you the names of everyone with access.
Step 5: Click the “Add” Icon on the Upper Right Side of the Box
Step 6: Enter Our Email Address in the Box Provided
We have provided you with an email address to enter here.
Step 7: Use the Drop-down Menu to Choose the Agreed Access Role.
Step 8: Confirm That the Invitation Has Been Accepted.
Historical Mobile Access Instructions
Step 1: Open the Settings Menu
It looks like three horizontal lines
Step 2: Tap on the “Manage Users” Option
Step 3: Check Your Location
Look at all of the options across your screen and make sure you are in the right location. The biggest circle on the top of the screen is the location you are in, with the little circles as other locations.
Step 4: Tap The Plus Sign-On The Current List Of Users
Step 5: Enter the Email Address and Search
If you enter the email address that we gave you, you should see my information pop up.
Step 6: Tap the Plus Sign and Go to the Select Role Menu
Step 7: Choose the Agreed Access Role
Step 8: Verify the Access with an Email
Sharing Access vs Giving Logins
Providing a username and password may seem convenient, but separate user access is easier to review and revoke. It lets each person work through their own Google Account while the business retains control of who can manage its profile.
We are on the accounts every single day, and it is much easier to have all of the accounts in one place. Plus, we only get to use one login code for all of our clients. It makes it much easier to access everything rather than having to remember dozens of usernames and passwords. With the time that we save logging in and out, we put all of that back into your business.
It Improves Business Security
Your account is still your property, and not ours. Inviting a user to your Business Profile does not give them access to your wider Google Account. You have full account access without having to worry if someone else is logged in. Plus, if you ever decide to do business with another company, you don’t need to change your username and password. Instead, you just need to remove us from your Google My Business Account and add them.
Using the Access Option Everywhere!
The ability to give everyone access to your account vs handing out your login information isn’t just for Google My Business. Facebook, WordPress, Google Ads, and other websites all allow for revocable access to be provided. Then, you can get into your account whenever you want, making sure that your assets are all safe while still allowing our company to do the work.
Make sure to keep your account open and understand what the access option can do for you. That way you won’t take chances with your business.
For today’s interface, follow Google’s current access instructions. To understand how your profile and website fit into wider search visibility, read our guide to what SEO is.